Academics

College of Design & Art

Introduction

The Department of Visual Communication Design has a goal of raising competent and future-oriented designers corresponding to new demands of the society in the digital era who implement professional knowledge over visual communication design based on creativity and the sense of shaping.

Handling deeply with graphic design, character design, video image design and digital media contents design, it is committed to cultivating human resources to lead the culture industry.

History

The College of Design and Art was first approved and installed as the Department of Applied Arts in the College of Family in 1968. The College of Design and Art has continued to revise and supplement its educational system to overcome its difficulties as a local university for growing and graduating many qualified students constantly.

In the midst of rapidly changing university environments to the social changes caused by informationization, the College of Design and Art divided the School of Art and Design to the School of Fine Arts and School of Design in August 2001 in order to construct an educational system that meets the needs of the times, in order to find ways to help the university grow.

Job Fields

Character design, game design, multi-media design, corporate PR/design center, animation, advertising agency, editing design company, package design company, video design company, computer graphics, academics (teacher, professor)

Faculty

sorted by the position and Korean name

Curriculum

Department Of Visual Communication Design
  • 1-1,2
    CurriculumThis table demonstrates the curriculum accroding to academic year.
    1- 1
    CONVERGENCE- AND INTEGRATION-BASED THINKING AND WRITING
    The ability of analyzing and solving problems is emphasized as one of the conditions for survival in the 21st century and one of the core elements of creative capabilities. This course was designed to cultivate convergence- and integration-based creative capabilities, which are integrated problem-solving capabilities to collect, analyze and process knowledge and information by reinforcing the ability of analyzing and solving problems, recreate it in a synthetic fashion, and express it effectively through speech and writing. The course will help the students cultivate their synesthesia thinking and communication skills based on sympathy with other human beings, understanding of the community, and positivity or Gongseong that is sought after by Yeungnam University. Its ultimate goals are to promote the students' creative knowledge development and reinforce their writing capabilities consistently through "convergence- and integration-based thinking and writing as a problem-solving approach."
    1- 1
    SEMINAR FOR ACADEMIC LIFE
    1. Summary of the course This course is to assist university freshmen in CRM designing to adapt university life well through the instruction and counselling of supervising professor. (This course is composed of self analysis, personality type test, career research, instruction for the success of university life, career plan and direction setting, CRM designing method and CRM designing. The course should be teaching in classes of the students by supervising professor.) 2. Course objectives This course is to motivate the students before the mid term exam and provide students with self analysis, personality type test (MBTI or TCI) and career research (YAT test). Also, this course shall has a plan to instruct the students to enhance the efficiency of university life through career and time management. In addition, this course is to make a chance for the students to have practical assistance to university life by providing study method, report designing strategy and the information on academic system and various kinds of internal programs of the university. After the mid term exam, the students will be instructed to set the direction of career designing through continuous counselling of supervising professor and the students will be able to establish CRM designing and execution plan.
    1- 1
    SOFTWARE AND AI
    Software and AI (Artificial Intelligence) course aims to educate the basic concepts of software and computational thinking to use them in various applications. It allows students of various majors to experience the core technologies of the 4th industrial revolution, such as big data, machine learning, and AI. It also introduces various applications of AI so that students can easily apply these technologies to their field of study. This course classifies the lecture types into three categories, and adjust the lecture difficulty according to the student's academic ability.
    1- 1
    2D GRAPHICS A
    Finding new problems by bring up a problem about the role and situation of communication design in the social and cultural context. In addition, learning comprehensive design abilities which are appropriate communication skill, design knowledge, design sense, handling skills of hardware and software. (Point: Critical Ability of the Problem, The Ability of Finding Research Theme, Creative Way, Design Management)
    1- 1
    2D GRAPHICS B
    As the basic course of computer graphics for design, this class emphasize the learning of various expression skills of 2D programs. Students build up their ability to express ideas efficiently by using computers in the process of design.
    1- 1
    BASIC TYPOGRAPHY
    Based on the understanding of the fundamentals of the structure of Han-gul and the traditional definition of typography, the current expressive approach is also critically dealt with. develop an eye for selecting a good typeface, an eye for finding the typeface that meets the purpose, and learn the basics of handling letters, words, and lines for effective communication.
    1- 1
    DESIGN DRAWING
    This class is a foundation course for designing to understand the basic concept and principle of design in 2 dimensions and to do the mature design through the composite of design element. And to acquire a basic plastic sense through various representations in 2-dimensional plane and applications with the media.
    1- 1
    SMART CODING
    In this course, students will learn programming techniques, basic knowledges and skills for making a website.
    1- 1
    SOCIAL MEDIA PHOTO AND VIDEO
    This course focuses on understanding film and digital camera about photography theory, shooting and developing. Furthermore, students will edit photos to creative image through modifying, deforming and compositing on the computer.
    1- 1
    VISUAL DESIGN HISTORY
    Through this course, students learn the history of design in different times(designer, changing in design, social phenomena) and understand it's influence and importance
    1- 2
    SOCIAL CONTRIBUTION AND SERVICE
    This course is to cultivate community sense as members of society and the global village for students in order to develop the basic knowledge required as global citizens. Especially, this course is to foster the spirit of cooperation, sharing, service, and creativity and study the social contribution and leadership to solving the challenges the global community faces. As a liberal arts course, it is centered to nurture a leader having the global capability to contribute to community development through learning the knowledge and the case on the value & logic of social responsibility focused on environmental preservation, social contribution, and good governance(ESG). This course aims to foster a generous mind, learn knowledge and technology and build the capacity to contribute to building a society towards a safer and happier world through the study of theory and practice.
    1- 2
    SPECIALIZED ACADEMIC ENGLISH
    The aim of the course is to help students increase their fluency and accuracy in English. The course will be co-taught by Korean and Native English instructors. Korean instructors will provide students with an opportunity to practice English structure, vocabulary, and expressions, and students will be encouraged to enhance their verbal skills by actively participating in classroom activities. Students will further practice expressing themselves in English with native English instructors.
    1- 2
    3D GRAPHICS
    As an relative course of 2D Graphics, this course emphasize the systematic comprehension of composition principle and expression methods of 3D through the understanding of 2D expression methods of computer software.
    1- 2
    COLOR AND DESIGN
    In this course, students will have many practical exercises how to apply color to design through training color theory and understanding color culture.
    1- 2
    DESIGN PRESENTATION
    In this course, students will learn comprehensive understanding of design and process of directing their own design.
    1- 2
    IMAGE MOTION DESIGN
    The courses will help students to develop their fundamental aesthetic sensibility and creativity in design field. Students also explore a broad range of design knowledge and techniques.
    1- 2
    OBJECT DESIGN
    This course focuses on expanding expressiveness, students will build up their composition abilities about space, form and material, etc.
    1- 2
    READING AND WRITING IMAGES
    In this course, students will learn how to understand images and will exercise organizing their idea through writing.
    1- 2
    DESIGN ENGLISH
    This course is about practicing English presentation of research results and the design process in international exchange and academic activities in the field of design. and learn academic English used in the field of design through analyzing international data and foreign publications.
    1- 2
    TYPOGRAPHY
    Based on the theoretical study and case study of typography, the various theories of typography, such as the structure of letters, the principle of formation, and the correlation between letters and letters, are acquired and the design representative theory is incorporated to produce the design result required by this class. Through this process, we intend to complete the typographic application capabilities available as a basic means, from graphic, illustration to image, on a logically orderly basis.
  • 2-1,2
    CurriculumThis table demonstrates the curriculum accroding to academic year.
    2- 1
    BASIC OF MEDIA DESIGN
    To establish the foundation of aesthetic judgment and selection and the sense of value which are necessary to plan and manage the multimedia era.
    2- 1
    COMMUNICATION DESIGN Ⅰ
    To understand the concept of communication in visual design and develop skillful techniques in a studio class.
    2- 1
    DESIGN SEMINAR I
    In this class, I would like to interpret and think about the meaning and value of design from various perspectives so that the central axis of design can be viewed from action to accident. Design thinking can also explore how innovative ideas can help solve real-world problems.
    2- 1
    INFOGRAPHICS
    In this course, students will find meaningful information and will learn collecting, editing and visualizing information.
    2- 1
    IOT MEDIA DESIGN
    In this course, students will understand components of web and learn system software installing and programming skills for composition of the app. Students will make their own websites with practical exercises.
    2- 1
    STORYTELLING
    This course focuses on discovering subject matters such as culture, tradition, history and daily life. Students will make graphic design and image design creations.
    2- 1
    TYPE DESIGN
    Type design is a class that understands the long history of graphic shapes and trends in contemporary times, and students plan and express their own fonts. In particular, based on the principle of creation of Hunminjeongeum, emphasis is placed on exploring the possibility of expression in the future Korean alphabet.
    2- 1
    UX DESIGN PROCESS
    UX(User experience) design is a term used to describe the overall experience and satisfaction a user has when using a product or system. It most commonly refers to a combination of software and business topics, such as selling over the web, but it applies to any result of interaction design. The course introduces not only new design process but also usability. Specially, it focuses on understanding users through observation methods and creating user scenarios. Also it fully encompasses traditional industrial design and extends it by addressing all aspects of a product or service as perceived by users.
    2- 1
    3 DIMENSIONAL ANIMATION
    This course builds upon information introduced in 3D Animation. Students learn character animation techniques unique to various professional studio environments.
    2- 1
    CREATIVE ILLUSTRATION
    This course is to develop creative illustration skills by learning the basics of observation and description of events or things and through a given task, practice the texture of the material and effect.
    2- 2
    CAREER DESIGN
    1. Summary of the course This course is to let the students to set the career goal at the early stage of university life through systematic and continuous counselling and instruction on CRM achievement and change of career designed by the students after the admission to the university. This course is to let the students attain career management method and edit, complement and confirm the CRM in a systematic manner by self analysis and analysis of employment competence while the course is being taught. Also, this course is to utilize video lecture as the secondary teaching material to let the students have competency in employment. 2. Course objectives This course is to assist to the enrolled students in designing their own employment plan for themselves by the education of drafting application materials for employment (resume, statement of purpose and application forms), communication skills and presentation skills. Furthermore, the course ultimate goal of guiding the students to systematically design (manage) CRM at each grade of the university with the counselling by the supervising professor until the time of graduation.
    2- 2
    BRAND DESIGN
    In this course, students will make a new value of object through design exercises about visual identity of brand.
    2- 2
    CHARACTER DESIGN
    Develop logo design for the individual and company and the various systematic methods of the design.
    2- 2
    DESIGN CONTEST WORKSHOP
    Through participation in prestigious international design competition provides a major motivation for learning and international design trends and issues are being exposed.
    2- 2
    DESIGN RESEARCH
    The purpose of this course is enhancing the ability of design planning and presentation. Students will learn how to gathering, analyzing and editing visual information data and theories of industrial and environmental design through digital media equipments.
    2- 2
    EXHIBITION DESIGN
    The process of developing the ability to understand new media and media according to the exhibition environment, as well as to establish concepts and analyze contents for design planning of exhibition space. The purpose of the education is to create exhibition spaces to express exhibits interesting and fascinating to users, accurate and aesthetic.
    2- 2
    INTERFACE DESIGN
    In App environment, We are hearing the most useful information through visual. For the user who use the icon to navigate to the path of Information, icon design is needed to visualize information clearly and quickly.
    2- 2
    MEDIA DESIGN PROJECT
    To develop the potential and artistic value of image design and media and practice the professional designer course applying visual media.
    2- 2
    COMMUNICATION DESIGN Ⅱ
    To learn idea development and design processes. In addition to, professional skills are enhanced in a studio class.
    2- 2
    EDITORIAL DESIGN
    The course is designed to acquaint the students with the concept of publishing and editing techniques in a studio class through the comprehension of properties of publication made by print.
  • 3-1,2
    CurriculumThis table demonstrates the curriculum accroding to academic year.
    3- 1
    CHARACTER ANIMATION
    Thiscoursebuildsuponinformationintroducedin3DAnimation.Studentslearncharacteranimationtechniquesuniquetovariousprofessionalstudioenvironments.
    3- 1
    CONVERGENCE CAPSTONE DESIGN I
    Students will obtain creative and independent research capability by performing teamwork experiments which combine theoretical knowledges learned from lectures in subdivisions of design.
    3- 1
    DESIGN CULTURE CRITICISM
    In this course, students will search over the concept of design culture and build up their critical viewpoint about design through reading and writing.
    3- 1
    DESIGN SEMINAR II
    The basic concepts of design, we want to help understand the various areas in which design is applied, and we can investigate and analyze from a social and personal perspective to view and interpret the workings of advanced cases. It also enables designers to learn the methodology for devices that have visual and cognitive intercommunication that they need from their perspective.
    3- 1
    GLOBAL DESIGN MANAGEMENT
    To theoretically understand the general conditions to be considered in product development such as customers' characters, business management strategies and principles, and to analyze the design strategy which is able to respond to the principle of market formation through the study of the concept about industrial proprietary rights such as patent right, a utility model right, a design right and a trademark right.
    3- 1
    LOGIC AND STATEMENT OF DESIGN
    This course researches on a logical mind, analysis and description of work, and systematic sentence for work analysis.
    3- 1
    MEDIA STUDIO WORKSHOP
    To study how to produce creative and in-depth advertisements by understanding the concept of images and looking at the characteristics of understanding and expression of images through the study of the history and evolution, type and characteristics of advertising. Practices are conducted on the expression of visual beauty using the visual media. They have the opportunity to visualize (video) the world of their imagination and experience it on their own.
    3- 1
    MOTION GRAPHICS Ⅰ
    Students will learn not only general video like IPTV contents, music videos, game animation, documentaries, educational media, but also techniques of motion graphics such as planning, producing, shooting and simulation of interactive contents which are required in various fields.
    3- 1
    UX/UI DESIGN WORKSHOP
    UX/UI design analyzes media contents that are applied to new media in changing cultural life through UX-user experience, and plans interactive content in cultural convergence service areas that can be proposed by users so that it can be applied in practice, so that the concept and indirect experience of media content can be applied in practice. In addition, cultural thinking and converged thinking based on ICT technologies will be fostered, and based on this, they will be able to apply them to actual proposed projects.
    3- 1
    VISUAL CULTURE
    Study of human values, lifestyles, and behavior, which form the basis of design, from the perspective of design. Students also look into the similarities and differences in culture and design stemming from differences in time and place.
    3- 1
    BRAND DESIGN WORKSHOP
    Understand the actual practice of brand development through case analysis and practice of strategies and processes for establishing effective brand identity. From establishing brand strategy to brand name, brand design (BI), application design, brand and registration process, the entire process for building brand identity is conducted in one project in depth to increase understanding of brand development.
    3- 1
    GRAPHIC DESIGN WORKSHOP
    A systematic planning process is studied by establishing a design process that can select, theoretically establish and project specific topics in the design field. To be able to have an approach to design and planning ability to materialize, acquire professional knowledge and experience in graphic design through theory and research and practical skills, equip the designer's qualities based on his ideas and expressive skills, and develop creativity and expressiveness.
    3- 1
    SERVICE DESIGN
    Synthesizing the elements of human surroundings, this course sets an objective to solve manifold problems in human society for its aesthetic elements: proportion, balance, materials, sense of color, spatial structure and to focus on sustainable design categories: LOHAS, Ecology, Universal design in order to obtain coherent design results by providing on-site practice-based education through cooperating with professional fields.
    3- 2
    ANIMATION PROJECT
    Research a variety of domestic and analysis of images and animations, through the study of visual aesthetics, the uniqueness of the basic concepts and techniques and learn the basic concepts of video production is a process. Continuous audio-visual education and the changing characteristics of the media to quickly understand the flow of various media by acquiring a variety of video content can be creative leads.
    3- 2
    BOOK DESIGN
    With the substance of art books and meeting with maximizing devise mischief, Paper, printing bookbinding including how to test new ways of expression.
    3- 2
    CULTURAL REGENERATION CAPSTONE
    In this course students will proceed capstone design project through teaming. Moreover, they will find renewable subject matters around our visual cultural environment and make it a new value.
    3- 2
    GRAPHIC DESIGN
    To be able to have an approach to design and planning ability to materialize, acquire professional knowledge and experience in graphic design through theory, research and practical skills, equip the designer with the quality of skills based on mental and expressive skills.
    3- 2
    MOTION GRAPHICS Ⅱ
    As a new creative representation tool of new media, This course is produced experimental techniques of motion graphics to apply practical work and post production.
    3- 2
    PACKAGE DESIGN(!)
    To understand function and purpose of package design and explore the role of communication according distribution structure of goods through practice.
    3- 2
    TEACHING METHODOLOGY OF DESIGN
    This course is to study the meaning and goal of design education, methods of design development, analysis of design curriculum in secondary education, methods of design instruction and evaluation to achieve the whole of design education with its historical background (2009~)
    3- 2
    TRANS MEDIA
    In this course, students will learn how to blend techniques beyond boundary among media such as graphic, image, internet, mobile and so on.
    3- 2
    MEDIA STUDIO
    To understand and communicate semantic reactions in modern society, it is very important not only to be able to read and write in written language but also to be able to read and write in visual language. The class aims to enable people to express their thoughts in words and also enhance the ability of storytelling to emerge as the most important topic at the moment, and delve deeper into the planning parts of video and film with scenario and storyboard production.
    3- 2
    UX/UI DESIGN
    The UX/UI design examines media content that is being applied to a variety of changing new media through UX-user experience and, based on that, approaches currently being used as a concept of service design to explore direction for new media content.
  • 4-1,2
    CurriculumThis table demonstrates the curriculum accroding to academic year.
    4- 1
    CONVERGENCE CAPSTONE DESIGN II
    Students will obtain creative and independent research capability by performing teamwork experiments which combine theoretical knowledges learned from lectures in subdivisions of design.
    4- 1
    CULTURAL CONVERGENCE FIELD PRACTICE 1
    This course is designed practicing practical fields which are design companies and public offices and helps to planning detailed employment preparation.
    4- 1
    DESIGN SEMINAR III
    Learn the current design trend so that each individual's design code can be taken in the future. Overall, by introducing the basic building theory for the understanding of design, we acquire the basic theory for design development and evaluation through the basic design concept, design element, construction principle, design technique, etc., and also enable the design to understand the relationship with design and market from a marketing perspective.
    4- 1
    DESIGN SHARING PROJECT
    Through collaborative design students and the local community, Try to find a social responsibility sustainable design.
    4- 1
    DESIGN STRATEGY ESTABLISHMENT
    In this course, students will learn theoretical understanding and concept about the customers’ characteristic, strategies and policies of company management, product development conditions and analyze the principles of market configuration and design strategy which can cope with it.
    4- 1
    IT DESIGN CONVERGENCE PROJECT(CAPSTONE DESIGN)
    Along with the beginning of the 4th industrial revolution and the expansion of the industry based on IoT, Students will learn IT convergence project planning through emotional based service design process and practice prototyping production pipeline through engineering programming process and UX / UI design process. Students will be able to build up a team of interdisciplinary computer science and visual communication design departments to enhance understanding of each other’s fields as they are carrying out practical projects through collaboration.
    4- 1
    METHOD & RESEARCH OF DESIGN TEACHING MATERIALS
    This course aims to understand nature of design subjects, analyze components fo design textbooks, search teaching programs and guidance methods, and investingate assitant audio - visual materials
    4- 1
    PACKAGE DESIGN(2)
    To understand function and purpose of package design and explore the role of communication according distribution structure of goods through practice.
    4- 1
    PERSONAL DESIGN I (CAPSTONE DESIGN)
    The goal of the course is to grow able visual designers in this mass communication society through the study of various skills and creative ideas.
    4- 2
    CULTURAL CONVERGENCE FIELD PRACTICE 2
    This course is designed practicing practical fields which are design companies and public offices and helps to planning detailed employment preparation.
    4- 2
    CULTURE GOODS DESIGN
    The course is designed to acquaint students with the overall concept of culture goods and the experiences of production, research and development of visual culture goods according to the items.
    4- 2
    DESIGN CULTURE TREND
    In this course, students will figure out and discuss about current design trends through books, magazines, image materials and seminar and learn critical viewpoint about design.
    4- 2
    PORTFOLIO
    As a designer in a society that require a resume, portfolio, interviews, presentations, meetings and communications with a specific type of design course is to prepare and practice. In addition to the four-year experience performing general clean up all the training and the personality to design a personal portfolio.
    4- 2
    SELF PUBLISHING
    In this course, students will learn PEDeM(planning / editing / design / marketing) and practice publishing contents.
    4- 2
    PERSONAL DESIGN II (CAPSTONE DESIGN)
    This course is designed to make students accomplish the special project for the graduation exhibition and revise the individual works through the evaluation and retouch.

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